A staggering 93%* of property buyers search the internet first, before they even contact an estate agent.
It appears only a few homeowners thoroughly check their online property details, preferring to leave ‘that side of thing to the agents’. Most never think of looking at their property to see whether their ‘advert’ could be improved.
Once you’ve noticed your home showing up on Rightmove or Zoopla what do you do, sit back and wait for a sale?
When presented with a client’s ‘problem’ property, one of the first things I do is study the online information to see what it does or, in many cases doesn’t reveal.
Imagine you’re searching for a new home to buy, what would you like to see? In my case the kitchen, living space and the master bedroom are top of my list.
Take 5 minutes out of your busy day, sit down with a cup of tea and really look objectively at the way your house has been presented… to the world!
Did you even notice it amongst the 1000’s of similar properties for sale on the property portals?
More importantly, would you want to view it?
Any property can benefit from a good declutter and bit of tweaking here and there (I should know!) but if your online and printed information is less than perfect, your smart, clutter free hallway may remain forever unseen!
*Statistics from HMT Report, Property Academy (October 2010)