There’s a huge difference between a ‘Staged Home’, a ‘Show-Home like home’ and a (developer’s) Show-Home but that’s another blog!
Subtle use of really good property styling is a property marketing dream. It helps a potential buyer to visualise your property as their new home and it helps you to clinch a faster sale. Bad styling gets a property noticed by the viewer …but only for its use of unreal and theatrical staging.
Here are my pet hates/top tips on how NOT to stage a House for Sale:
1. Don’t formally set the kitchen or dining table; limit use of candles, china and glass wear – unless you live in a museum.
2. Never put a tray with champagne flutes or teapot/cups on the bed; even if it is at a jaunty angle – unless it is a Show-Home.
3. Keep towels in the bathroom; don’t stack them on the end of the bed – unless you’re selling a holiday home or B&B.
4. Always light the fire in a big hearth; for photos – unless it’s the height of summer, also light the fire for viewings.
5. Dress the master bed with cushions properly – don’t ‘scatter’ them about like pimples – EVER!
In part 2 I will give you some more tips of ‘How NOT to stage’ .. and maybe even some examples of exactly ‘What to do!’