by Helen Silver | Jan 12, 2016 | Estate Agents, Property Marketing, Styling
The home staging/house selling process is all about getting potential buyers to emotionally connect with the property that’s for sale. Ideally, ‘we’ (the home-stager, home-seller, estate agent) want the buyer to have such a positive reaction during the viewing that...
by Helen Silver | Jun 1, 2015 | Property Marketing, Property Styling Co, Selling, Styling, Top Tips
How to prepare your Living room when selling your home. Living room, Sitting room, TV room or Lounge? Whatever name you give yours, this room is often the first one a buyer sees on entering your home. Given that potential buyers form an impression, good or bad, within...
by Helen Silver | May 5, 2015 | Property Marketing, Selling, Styling
What is Property Styling? Home Staging, Property Styling, Property Staging, House Fluffing, Property Presentation… These are all popular descriptions used for explaining the practise of preparing a property (and its contents) for a faster sale or let, with the sole...
by Helen Silver | May 5, 2013 | Estate Agents, Property Marketing, Selling, Styling, Top Tips
Effective property marketing will make a big difference to how quickly you can sell your property .. whatever the current market’s like. After all, you are trying to ‘sell’ and achieve the maximum market price… you probably take care to...
by Helen Silver | Apr 25, 2013 | Estate Agents, Property Marketing, Selling, Styling, Top Tips
There’s a huge difference between a ‘Staged Home’, a ‘Show-Home like home’ and a (developer’s) Show-Home but that’s another blog! Subtle use of really good property styling is a property marketing dream. It helps a potential...
by Helen Silver | Jun 28, 2012 | Styling
I came across an article yesterday as featured in The Local, a Fort-Greene edition of the New York Times. The Americans are so much better than us Brits at understanding just how Home Staging, Property Styling, Property Marketing – call it what you will, gets...
